{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fa16z-live.simplecast.com%2Fepisodes%2F4b-with-margit-7-building-brand-communities-tXWi2Srp","width":444,"version":"1.0","type":"rich","title":"4B with Margit #7: Building Brand Communities","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/5e1d8c2c-81b5-4b70-bb9c-cbcfadb9366d/e894f970-9cc6-439c-9df9-94cfb7533131/a16zlive-podcast-cover-final-art1.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/1f33b282-b4bd-4b14-a041-711854e5480d\" height=\"200\" width=\"100%\" title=\"4B with Margit #7: Building Brand Communities\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"In theory, a loyal community of customers is every marketer’s dream, but actually building that community and keeping them on brand is rarely simple or easy. Two entrepreneurs and a community building expert talk with Margit about how they have built successful branded communities. "}