{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fadding-value-with-shy-assar-58c53c3f.simplecast.com%2Fepisodes%2Fep002-steve-sprenger-h3v8_1NK","width":444,"version":"1.0","type":"rich","title":"Steve Sprenger - The Inland Empire Reality Check: Leasing, Land Values, and IOS Demand ","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/1293c931-b112-4a14-abdb-cd52a5b77dbe/8da732cb-375b-4c1b-805c-682d821441a8/adding-20value-20square.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/a6975434-3a3f-4aec-8948-3c3242ae3157\" height=\"200\" width=\"100%\" title=\"Steve Sprenger - The Inland Empire Reality Check: Leasing, Land Values, and IOS Demand \" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Welcome to Adding Value with Shy Assar In this episode, Shy sits down with veteran broker Steve (Vice Chairman, Newmark) and his son Braden to unpack what’s really moving industrial and logistics real estate right now. They break down truck terminals and IOS (industrial outdoor storage)—what they are, how users operate (LTL and transload), why entitlements are the gating factor, and how ports of LA/LB drive demand.\n\nFrom early mornings on the trucking yard to decades of building client relationships, this conversation dives into what it truly means to add value in every deal."}