{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fagenticshift.simplecast.com%2Fepisodes%2Falex-porter-ceo-of-location3-_oJh_fEk","width":444,"version":"1.0","type":"rich","title":"Alex Porter, CEO of Location3","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/23895809-77af-4ccb-8889-d5210e976ee7/af360b87-2346-4038-a7bc-0508e9ca8d4a/ep11-cover.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/5f48c2bf-d3e7-46a6-903a-67a76c9ba12b\" height=\"200\" width=\"100%\" title=\"Alex Porter, CEO of Location3\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Alex Porter is CEO of Location3, an 80-person Denver-based agency that helps franchises with their online marketing. Alex tells us how he went from snowboarding bum to CEO, how he overcame digital advertising skepticism in the franchise space, why he wants to make sure his clients’ kids can go to summer camp, why he applies his company's core values to clients, what a TSS budget is and why it's so important, and why he takes tart cherry supplements"}