{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fagenticshift.simplecast.com%2Fepisodes%2Fbrian-bowman-consumer-acquisition-krWLihTz","width":444,"version":"1.0","type":"rich","title":"Brian Bowman, Consumer Acquisition","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/23895809-77af-4ccb-8889-d5210e976ee7/65f1420f-22cf-406c-82fd-b48aeb433602/agenticshiftpodcast-2.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/dee0cc76-850a-41b0-a7e0-0360bcdce8b7\" height=\"200\" width=\"100%\" title=\"Brian Bowman, Consumer Acquisition\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"We talk to Brian Bowman, founder of Consumer Acquisition. Brian tells us about the three shocks that instantly changed his business, why he valued his investment banker so much, how contract negotiation is like an ass whipping, how his deal led marriage counseling and how he ended up in the ER, and eventually emergency heart surgery days after he closed his sale. "}