{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fagenticshift.simplecast.com%2Fepisodes%2Fkevin-lord-barry-founder-of-right-percent-Ns3MJHUz","width":444,"version":"1.0","type":"rich","title":"Kevin Lord Barry, Founder of Right Percent","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/23895809-77af-4ccb-8889-d5210e976ee7/ac98abca-b14a-409e-b311-24079bbcd8fc/thumb-ep29-kevin-l-barry-cover.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/847d7b90-b89a-454a-93a9-9616d2d8cc85\" height=\"200\" width=\"100%\" title=\"Kevin Lord Barry, Founder of Right Percent\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Kevin Lord Barry is founder of Right Percent, a B2B performance agency. Kevin tells us why doing B2B social media is so challenging, what a visual headline is and why it is so important, how he has grown a team where everyone has a minimum of eight years of experience, and why he values a low touch, high trust culture. Enjoy the show."}