{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fagenticshift.simplecast.com%2Fepisodes%2Fmatt-quirie-founder-of-roi-dna-FDJwIhSM","width":444,"version":"1.0","type":"rich","title":"Matt Quirie, Founder of ROI DNA","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/23895809-77af-4ccb-8889-d5210e976ee7/6492c731-f4a2-423c-9fd5-887464651e28/ep23-cover.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/7c6a60fa-879a-4965-a8cb-2b8fe295dcb9\" height=\"200\" width=\"100%\" title=\"Matt Quirie, Founder of ROI DNA\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Matt Quirie is Founder of ROIDNA, a B2B digital marketing agency. Matt tells us why every hire - even his EA - is given classes in ad tech, how client focus drove massive growth, what he means by “bring your whole self” as a core value, why he believes content is the future of marketing, and how he manages campaigns with very long lead to close times."}