{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fai-for-u.simplecast.com%2Fepisodes%2Flive-at-highedweb-ai-and-email-marketing-IgqOy1ov","width":444,"version":"1.0","type":"rich","title":"Live at HighEdWeb: AI and Email Marketing","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/6ad2ccee-cab7-4e69-b49f-f9a0930c47aa/0835c20a-d172-411e-b91c-c72875d703af/ai-for-u-cover-art.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/bda41692-3f47-47fe-9b59-73a1b58643e8\" height=\"200\" width=\"100%\" title=\"Live at HighEdWeb: AI and Email Marketing\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"In this episode of AI for U, recorded live from HighEdWeb, Jacqueline Rowe, Assistant Director of Enrollment Communications and Analytics at Stony Brook University, discusses how AI is reshaping email marketing in higher education. Jacqueline shares the challenges her small team faces in managing personalized email campaigns and the tools they use to streamline communication, including AI-driven solutions like Slate and Gemini. She also touches on the role of AI in improving SEO and data analysis at Stony Brook.‍"}