{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fall-things-fitness-marketing.simplecast.com%2Fepisodes%2Fan-interview-with-ali-turpie-hb6zaGCq","width":444,"version":"1.0","type":"rich","title":"An Interview with Ali Turpie","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/3b916f3b-937d-4688-9aa4-c7d291c1153f/4bff2e15-63fe-46d1-81b2-7e39b58653c2/the-20sgpt-20marketing-20podcast-20cover.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/81e8242a-fe57-41df-90c0-c2603420743b\" height=\"200\" width=\"100%\" title=\"An Interview with Ali Turpie\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"In this episode of the SGPT Marketing Podcast, Miles visits Ali Turpie, founder of Calm + Chaos, to unpack the story behind one of the most unique gym brands in the space.\n\nAli shares his journey from personal tragedy and a life-changing stroke to building a gym centred around both physical and mental wellbeing. They also dive into the realities of launching a facility - from delays and cash flow challenges to selling memberships and finding product-market fit.\n\nA raw, honest conversation for any gym owner navigating the early stages of growth."}