{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fandreaeppolito.simplecast.com%2Fepisodes%2Fare-paid-lists-worth-it-fJ_Ss1EN","width":444,"version":"1.0","type":"rich","title":"Are Paid Lists Worth It?","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/ba60ec7d-05c8-41b1-86f6-06acccdac4d4/b4219e6f-3f80-4a96-880e-332e0ce298e6/podcast-cover.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/91cb8821-d07e-420a-a193-f489fae9ae99\" height=\"200\" width=\"100%\" title=\"Are Paid Lists Worth It?\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Are paid lists worth it?  Paying for accolades and inclusion on a \"Best Of\" or the 'Top 40 Under 40\" list may seem like a good idea, but is there really any ROI?  Do you get anything beyond social proof?  And ultimately....Who are you going to impress and why?"}