{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fbaconwrappedbusiness.simplecast.com%2Fepisodes%2F335063e0-335063e0","width":444,"version":"1.0","type":"rich","title":"How To Build Your Own Media Brand With Mike Koenigs","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/cd003c/cd003c13-8c91-4768-a174-31875ccd673a/d12abb31-c50a-45a1-bbe8-13dff87d7a7b/1444686403artwork.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"","height":200,"description":"This is episode as filmed on video and can be watched online for Free at http://baconwrappedbusiness.com/mikek\r\n\r\nMike Koenigs knows how to get people noticed. The bestselling author of “You Everywhere Now” and the founder/CEO of Traffic Geyser and Instant Customer, Mike is on the cutting edge of technology and education when it comes to helping business owners build their platform and distribute their message.\r\n\r\nHe has worked with several global brands like 20th Century Fox, Sony Entertainment, and BMW, as well as notable celebrities including Tony Robbins, Paula Abdul, and Brian Tracy.\r\n\r\nMike is a three-time #1 bestselling author and is also a speaker, a filmmaker, and a philanthropist - simply cutting edge in everything he does!\r\n\r\nI’ve invited Mike on the show to discusses the power of having a platform like a podcast, a book or other medium to build thought leadership and the concept of \"You, Everywhere, Now\"\r\n\r\n03:32 - Today’s digital trends people can take advantage of quickly and easily\r\n05:30 - How to get any audience in the world and connect with them for free\r\n07:33 - The new way of thinking about your business and building your tribe\r\n08:53 - What’s coming: Apple TV disrupting cable\r\n10:00 - Framing the business you’re in\r\n10:58 - How Mike met and did business with Richard Dreyfuss\r\n16:40 - How Mike positioned himself to work with Richard Dreyfuss\r\n18:46 - Having the resources to connect with virtually anyone\r\n20:25 - The next most powerful thing: Starting a podcast\r\n21:17 - Ways to move the needle and grow your business\r\n22:18 - Getting your book published on Amazon\r\n23:24 - Why Bacon Wrapped Business was born\r\n24:51 - How you can get to anyone’s home for under $10\r\n29:00 - Sending your book as a gift \r\n33:22 - Delivering a heartfelt video on Facebook\r\n35:47 - About Mike’s book You Everywhere Now (includes the 10x10x4 Formula)\r\n37:10 - The credibility of having your own book \r\n40:30 - Being an author without being a writer\r\n42:03 - Traffic Geyser and Instant Customer\r\n44:15 - What Instant Customer can do for you\r\n45:15 - How every podcast episode becomes a lead capture opportunity\r\n47:05 - Why every business person should have a book and a podcast show\r\n50:31 - Why we live in the greatest moment and the safest time of human history\r\n53:40 - Your responsibility to share and broadcast yourself\r\n54:24 - Wayne Dyer’s story of success\r\n56:31 - Mike’s radical life transformation: Kicking cancer’s butt and the lessons he learned\r\n1:02:08 - His mission to create a million entrepreneurs\r\n1:03:27 - Mike’s key to happiness: Cultivating ________.\r\n\r\nFor more information on Mike’s programs visit http://baconwrappedbusiness.com/trafficgeyser.com or http://baconwrappedbusiness.com/instantcustomer\r\n\r\nIf you have any questions or challenges or would like a second opinion on your business strategy, email askbrad@baconwrappedbusiness.com and let me know.\r\n"}