{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fbelieve-in-your-office.simplecast.com%2Fepisodes%2Fkim-chudoff-HIhN0Vnp","width":444,"version":"1.0","type":"rich","title":"How Branding Transforms the Workplace with Kim Chudoff ","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/4ea12242-a330-4de3-bbdf-204552004316/ab087c15-7bc8-486d-83e8-01f17b938c09/believe-20in-20your-20office-20podcast-20cover.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"","height":200,"description":"What does a sign company have to do with office culture? More than you'd think.\nIn this episode, Josh sits down with Kim Chunoff, co-owner of Fast Signs of Maple Shade, to talk about how branded environments are becoming one of the most powerful tools companies have for attracting talent, building culture, and making people want to show up.\nKim shares the origin story of Fast Signs of Maple Shade — from her husband Jeff's early days as the legendary \"Tint Man\" in New Jersey, to how the business evolved through vehicle wraps, COVID-era safety signage, and now full-scale office environment branding. She talks candidly about stepping into the business in 2019 after a difficult exit from her family's construction company — and discovering an unexpected passion she never saw coming.\nThe conversation digs into how Amazon was one of the first companies to realize that environment matters for employee engagement — and how that ripple effect has moved from warehouse walls to corporate office interiors. Kim and Josh explore how branding and office furniture work hand in hand to create spaces that communicate who a company is before anyone says a word.\nThey also get into the philosophy of serving every client — from the small business owner to the national franchise — with the same level of care, why great vendors have to run toward problems instead of away from them, and why being a human being is the real competitive advantage in 2026.\n"}