{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fbooklaunchshow.simplecast.com%2Fepisodes%2Fa-common-book-marketing-mistake-cf3aee61","width":444,"version":"1.0","type":"rich","title":"A Common Book Marketing Mistake","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/6b68f1/6b68f13d-8b53-4fd2-9d25-5c82cbe6acf0/d3378ac0-56d3-4b6c-9e4f-165834846a69/1544521953artwork.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/d3378ac0-56d3-4b6c-9e4f-165834846a69\" height=\"200\" width=\"100%\" title=\"A Common Book Marketing Mistake\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Random marketing activities bring random results. This week Tim helps Valerie focus her efforts; what should she be doing and why?"}