{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fbuilt-this-way.simplecast.com%2Fepisodes%2Fseo-is-not-magic-q_WWqoqS","width":444,"version":"1.0","type":"rich","title":"SEO Is Not Magic ","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/f9f2a28e-cb66-47e0-92b0-c0ee15b80f9b/267d0535-72f8-4d92-b62c-8c0e30d5648b/builtthiswaypodcastcover3.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/c0b5ea23-5396-4178-b868-0de9655aff23\" height=\"200\" width=\"100%\" title=\"SEO Is Not Magic \" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"SEO can feel confusing, overwhelming, and honestly… frustrating.\n\nPatricia Muellen being an agency owner of P. Muellen & Associates LLC sits down with Michael Little of Odin Agency to break down what SEO actually is, why most businesses get it wrong, and what it really takes to get found online."}