{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fbusiness-of-whats-next.simplecast.com%2Fepisodes%2Fbwn-6-rebecca-kay-mbTy0XLO","width":444,"version":"1.0","type":"rich","title":"Creating long-term value through disciplined, outcome first leadership. ","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/0d99ab60-4951-4b6e-8828-6d334241d109/449f3d2d-6f9a-4b00-bfba-daaca8bb2e1d/rebecca-20-20coverv2.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/a2fe5ed8-5ecc-4d12-91f3-02a15957bad1\" height=\"200\" width=\"100%\" title=\"Creating long-term value through disciplined, outcome first leadership. \" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Growth doesn’t break because leaders stop caring.\nIt breaks when clarity disappears and execution gets messy.\n\nIn this episode of The Business of What’s Next, Matthew Shipp talks with Rebecca Kay, founder of PIC Operating Group, about why many companies stall after early success—and what disciplined leaders do differently.\n\nThey explore why starting with solutions often creates more problems, how founders unknowingly become growth constraints, and why long-term value is built by focusing on outcomes first.\n\nIf you’re leading a growing company and feel stretched between today’s demands and tomorrow’s goals, this conversation will challenge how you think about scale."}