{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fbusiness-of-whats-next.simplecast.com%2Fepisodes%2Fwellbeing-brewing-co-uuGjvBwq","width":444,"version":"1.0","type":"rich","title":"WellBeing Brewing Co with Jeff Stevens --The challenges and growth of the non-alcoholic beer business.","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/0d99ab60-4951-4b6e-8828-6d334241d109/22046f33-2cd4-4c04-8d59-fc2116a16243/wellbeing-brewing-cover.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/d80f6a12-89e0-45a7-9b23-740c7642c713\" height=\"200\" width=\"100%\" title=\"WellBeing Brewing Co with Jeff Stevens --The challenges and growth of the non-alcoholic beer business.\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Jeff Stevens, owner of Wellbeing Brewing Company in St. Louis, Missouri, shares his transition from beer marketing to launching a non-alcoholic craft beer company to fill a market gap. He details overcoming challenges in market education, Wellbeing Brewing's collaborative production approach, and the role of the wellness movement in boosting non-alcoholic beer popularity. The summary touches on marketing tactics, future ambitions, and the company's contribution to healthier community lifestyles."}