{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fcharactercount.simplecast.com%2Fepisodes%2Fteamkano-engineers-targeting-magic-EOKT_dS_","width":444,"version":"1.0","type":"rich","title":"@TeamKano engineers targeting magic","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/ca6f05c7-5811-47df-a815-9e65f8777110/7bca8612-5ff6-417b-87f3-465366fb2a2d/squared_edited.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/5f75af7e-af1e-4c03-ab47-a82729f4a0fe\" height=\"200\" width=\"100%\" title=\"@TeamKano engineers targeting magic\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"When it comes to ad targeting and testing, @TeamKano's ingenuity is best in class. The London-based company targets different audiences, with different messaging, at different times, to optimize sales of their DIY computer kits. And because those techniques are so valuable — we had to have Chiara Radini, Performance Marketing Manager at Kano, on our newest episode of Character Count."}