{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fdesign-life.simplecast.com%2Fepisodes%2F60de94dd-60de94dd","width":444,"version":"1.0","type":"rich","title":"130: How A/B testing can improve your design","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/a4fa12/a4fa12d1-78f8-4c87-ac61-6e28667cc434/cfe101fe-6ea6-49ab-8013-7ab26544ab0b/1532505756artwork.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/cfe101fe-6ea6-49ab-8013-7ab26544ab0b\" height=\"200\" width=\"100%\" title=\"130: How A/B testing can improve your design\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Data can be a powerful tool in a designer’s toolkit. A/B testing can help to prove or disprove our design hypotheses by checking them against the data to see what actually works.  \nIn this episode we discuss our experience with A/B testing and how it can help you to become a better designers.\n\n"}