{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fdiftk.simplecast.com%2Fepisodes%2Flost-creativity-mXCvddZ5","width":444,"version":"1.0","type":"rich","title":"When your creative business isn't creative anymore","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/5244e8dc-6968-4b85-8237-b52d9ddbebf9/460ce14e-d5a7-4841-a074-510b95dda8e0/diftk-podcast-artwork-gold.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"","height":200,"description":"“Hi both! My current dilemma is a question I keep coming back to and yet have never found a way to resolve.\n\nI started my freelance business 13 years ago and over the years my role has moved from a predominantly creative business into a more developer/online business. \n\nI love designing and creating but now find that I am so bogged down in 'adminy' and technical jobs, that I end up being less and less creative. I am incredibly lucky that the bulk of my work is referrals and that I’m busy — but I find the more websites and systems I produce, the more I get recommended for that kind of work, which exacerbates the issue.\n\nI understand how I got here (I’m good at producing these systems!) but I find them incredibly boring to produce and am still in a mindset where I’m unable to turn down work.\n\nNow I’m in a position where I'm not enjoying the bulk of my workload and feel isolated, lonely and bored thanks to working from home — my mental health has suffered. \n\nIn an ideal world I would have a financial cushion that would allow me to turn down some of these projects and pursue more that interest me, but — as many self-employed people are — I work very hand to mouth (especially being a widowed parent). \n\nMy question is, how can I somehow incorporate more of what I love (and ultimately went freelance to do), without losing out financially? \n\nSomedays I think I'd love to work outside or do something completely different, but understand this isn't possible (unless I win the lottery), but the ideal would be to design book covers all day, but that is only 5% of what I currently do.\n\nAny ideas on how to help morph my business back to a place where I am not voluntarily doing something I don't enjoy? Thanks! Claire”"}