{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fdigging-deeper.simplecast.com%2Fepisodes%2Fwhat-brands-should-watch-for-in-2022-trends-nrzlSyPl","width":444,"version":"1.0","type":"rich","title":"What Brands Should Watch For in 2022 Trends","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/6623e76f-93e5-4ec1-8b0c-20fa30b28adb/420677b0-389c-4cc4-8fd0-7b5e87d12eb6/diggingdeepercover.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/43899259-c885-4cdf-9144-1a4f82eb7610\" height=\"200\" width=\"100%\" title=\"What Brands Should Watch For in 2022 Trends\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Happy New Year everyone!\nOn this first episode of Digging Deeper for 2022, we usher in the new year by talking about the hot topics and trends that seem to be on everyone’s mind. The Metaverse. NFTs. The Blockchain. Influencers and more.\nHost Jason Falls shares practical advice for brands on learning, experimenting and understanding without committing unnecessary resources out of the gate.\nPlus, we share a recent client video that gave everyone a bit of a laugh about NFTs before the holidays. We always love showing off what VisitLex is up to.\nSome links we referred to in the show include:\nFourth Floor's 2022 predictions on influencers\nAd Age's lessons learned from 2021 post\nNon-Fungible Thoroughbreds\nThis episode of Digging Deeper is brought to you by PodchaserPro.\nPodChaserPro is the professional version of Podchaser, which helps anyone find, manage, rate and follow podcasts. PodchaserPro, however, gives you access to that critical audience information you need for media planning and buying, or public relations or influencer outreach to podcasts.\nIf your brand or agency would like to find out more, go to PodchaserPro.com/falls. Sign up there and make your podcast outreach and media planning more effective!"}