{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fdigital-conversation-with-billy-bateman.simplecast.com%2Fepisodes%2Fniel-riechl-WebNHJKl","width":444,"version":"1.0","type":"rich","title":"3 Keys to building a Bot That Converts","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/0f867209-2618-44d6-91a1-abac45d228db/76a8fbae-e908-4400-8494-5fd72fc8b988/nielsquarepodcast.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/2f53b16d-83bf-4a94-8bda-73353c9b3073\" height=\"200\" width=\"100%\" title=\"3 Keys to building a Bot That Converts\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":" Today our guest is Niel Reichl head of marketing at BottBott industries. He explains how to build a sales funnel that converts using carefully timed customer surveys, embracing negative customer feedback and asking premition to collect personal information. "}