{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fdigital-insights.simplecast.com%2Fepisodes%2Fstop-hoping-for-the-best-preempt-b4b9b188","width":444,"version":"1.0","type":"rich","title":"Stop hoping for the best. Preempt potential problems.","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/9a3706/9a370638-98b2-4070-b6d0-c16b5b5c99b3/039b3fc4-046a-40a1-b3d2-564a4ce55fb2/1453126348artwork.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/039b3fc4-046a-40a1-b3d2-564a4ce55fb2\" height=\"200\" width=\"100%\" title=\"Stop hoping for the best. Preempt potential problems.\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Let's be honest, we often know the objections we will hear from stakeholders before they say them. Yet instead of getting ahead of the issues we hope they don't raise them. That is a recipe for disaster. "}