{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fdigital-marketing-dive.simplecast.com%2Fepisodes%2Fepisode-25-new-years-edition-_BkmiLLx","width":444,"version":"1.0","type":"rich","title":"Episode 25 - New Years Edition","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/6623e76f-93e5-4ec1-8b0c-20fa30b28adb/b8fddd2f-4ed9-47d2-ac7d-6e19fec44e33/dmdalbumart.png","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"","height":200,"description":"Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Shawn Swaim of Shawn Swaim Consulting and the self-proclaimed king of the Internet. With me as always is Seth Goldstein, the Creative Director of Goldstein Media.\nThis week we’re talking about setting your digital marketing goals for the new year.\nHow do you plan on making 2020 rock for your business online?\nWhat channels should everyone pay attention to in 2020?\nDepend less on Facebook\nInstagram\nLinkedIn (if appropriate)\nSetting up a content calendar\nDigitalMarketingDive.com/calendar\nFinding a scheduling service like Buffer and find good articles to post throughout the week/month\nBlog on a regular schedule. It doesn’t have to be long posts.\nConsistency is important even if it’s 2 posts a month if that’s what you’re comfortable with.\nThis week we’re doing our favorite Internet finds:\nShawn: Pre-Suasion by Robert Cialdini\nSeth: The Internet Archive and the Wayback Machine\nWell that was fun. As always please give us a review in the podcast directory of your choice. We’re all of the major directories. We also want to hear from you. Email us at hello@digitalmarketingdive.com. Leave us questions, comments, critiques, rants, you name it. If you don’t want us to read the note on the show, please tell us, because we probably will!\nSo that’s it. It’s been fun! See you on the flip side!"}