{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fdoing-business.simplecast.com%2Fepisodes%2Fthe-cost-of-overpricing-fHuxdnFT","width":444,"version":"1.0","type":"rich","title":"The Cost of Overpricing","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/66ff882b-984f-4231-a019-db4ab8ed8fda/cf23795c-4191-4df9-a921-c2e5ee169e31/aa740ecd_00b2_41d7_9541_aafc91f104e6.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/871c5e6c-3eab-4885-865d-4b147fdf434c\" height=\"200\" width=\"100%\" title=\"The Cost of Overpricing\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"In today’s episode of Only Business, we’re tackling a controversial topic: the rise of premium pricing without premium value. With more entrepreneurs charging top dollar for mediocre products and services, we’re challenging the “fake-it-til-you-make-it” mindset. From overpriced clothing lines with no clear brand story to consultants who promise followers but not customers, we’re breaking down why this approach is a recipe for failure."}