{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fdont-write-that-book.simplecast.com%2Fepisodes%2Fthe-next-steps-post-launch-btFvRUWb","width":444,"version":"1.0","type":"rich","title":"The Next Steps: Post-Launch","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/613deee5-316b-4ec9-87ec-450df2463ad4/ec8b362a-db95-4f94-a370-ee5858681b58/dwtb-final-logo.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/9f27328f-c040-48b0-b441-523a29962155\" height=\"200\" width=\"100%\" title=\"The Next Steps: Post-Launch\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"In this episode of Don’t Write That Book, Mike and AJ continue to discuss launch strategies with a focus this episode on post-launch. You’ll learn about the reading slump, how to track sales from available sources, and why authors should connect with other authors to keep their books alive."}