{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fdont-write-that-book.simplecast.com%2Fepisodes%2Fwhat-to-do-if-your-book-launch-fails-KxE9Evus","width":444,"version":"1.0","type":"rich","title":"What to Do If Your Book Launch “Fails” ","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/613deee5-316b-4ec9-87ec-450df2463ad4/ec8b362a-db95-4f94-a370-ee5858681b58/dwtb-final-logo.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/da03e8f5-6407-487b-8509-481582b6520b\" height=\"200\" width=\"100%\" title=\"What to Do If Your Book Launch “Fails” \" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"On this week’s episode, Mike and AJ discuss when your book launch is a complete disappointment. The pair break down all the different kinds of disappointments and flops that can occur during your launch and how to handle those. At the end of the day, something will likely go “wrong” and all you can do is your best."}