{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fdtcpod.simplecast.com%2Fepisodes%2F270-dtc-accounting-finance-made-simple-2XBoEN05","width":444,"version":"1.0","type":"rich","title":"#270: Lio Pinchevski, Finaloop - DTC Accounting & Finance Made Simple","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/8289e1b1-435a-47ac-93d6-6d236d2a76b4/81c2d62b-e40b-41cc-adc9-f492186d6198/finaloop-dtcpod.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/b3ac48f0-08c2-44c4-9c1a-d0d2e9d1a3dd\" height=\"200\" width=\"100%\" title=\"#270: Lio Pinchevski, Finaloop - DTC Accounting &amp; Finance Made Simple\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Episode brought to you by Trend & Finaloop.\n\nLio Pinchevski is the founder and CEO of Finaloop, the company providing real-time bookkeeping services specifically tailored to DTC and ecommerce brands. Formerly he was a CPA & parter at PwC, as well as a founder of a 7-figure e-commerce brand. Frustrated with traditional bookkeeping systems that couldn't keep pace with e-commerce, Lio built the platform for e-commerce which provides necessary integrations, and eliminates the need for a bookkeeper. \n\nWith solid, accurate numbers available instantly, DTC brands can make data-driven decisions and trust the results - especially as Finaloop brings inventory data and management into the financial picture."}