{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fdtcpod.simplecast.com%2Fepisodes%2Fdoes-influencer-marketing-work-PG9Qb49u","width":444,"version":"1.0","type":"rich","title":"How  DTC Brands Can Make Money From Using Influencers","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/bb5b0525-9c40-4947-b8e8-ac567df5ed15/79cf18e0-376d-4ba0-8cfd-8f8f1608a063/dtc-pod-thumbnail.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/998a8dd9-23b7-471b-9da7-f55ee4c6c7b4\" height=\"200\" width=\"100%\" title=\"How  DTC Brands Can Make Money From Using Influencers\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"In this episode, Jay and Ramon discuss whether influencer marketing actually works. SPOILER: It does.\n\nInfluencer marketing has seen tremendous growth over the past few years, growing at more than a $1 billion per year.\n\nWe’re going to discuss how brands can find success with social media influencers and Instagram marketing, and how to improve their influencer marketing ROI."}