{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Ffiveminutegeekshow.com%2Fepisodes%2F93-df14f67f","width":444,"version":"1.0","type":"rich","title":"93 | If you don't know \"why\", you're not going to do the right \"what\"","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/4bbba3/4bbba304-bf27-44bd-a103-18f460f50d84/09352067-058a-4230-ac9f-f6bda1cddc38/1481208410artwork.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/09352067-058a-4230-ac9f-f6bda1cddc38\" height=\"200\" width=\"100%\" title=\"93 | If you don&apos;t know &quot;why&quot;, you&apos;re not going to do the right &quot;what&quot;\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Understanding the end goals--the motivation--of your clients, or yourself, allow you to make the small decisions in ways that serve the goal, rather than potentially fighting it."}