{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Ffully-managed.simplecast.com%2Fepisodes%2Fjohn-readman-9AN2YQ4J","width":444,"version":"1.0","type":"rich","title":"How AI is Changing the Marketing Game with John Readman","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/3aad4fc2-632f-44cb-ada3-a37fa1729d6c/04dfed89-82b4-4fff-8256-d8b99e2a0ba8/main-20art.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/68857618-5016-4eb6-9910-c0a656e3b20e\" height=\"200\" width=\"100%\" title=\"How AI is Changing the Marketing Game with John Readman\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"On today’s episode, John Readman, founder of Ask Bosco, talks to Shannon about the challenges agencies and brands face with messy reporting, wasted time, and inconsistent data. John shares how Ask Bosco started as a solution to create one simple source of truth for marketing performance, and how it has grown into an AI-driven platform that helps businesses benchmark their visibility, optimize ad spend, and make smarter decisions. They also dive into the unexpected ways agencies are using Ask Bosco to strengthen client communication, where AI is headed in the marketing industry, and why the future lies in combining automation with human creativity."}