{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Ffully-managed.simplecast.com%2Fepisodes%2Fmost-creators-get-taste-wrongheres-why-sD6p8K_l","width":444,"version":"1.0","type":"rich","title":"Most Creators Get Taste Wrong—Here's Why","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/3aad4fc2-632f-44cb-ada3-a37fa1729d6c/8645d623-6823-45ca-adce-addf78e05655/fullymanaged.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/eed11c88-c31d-4d33-b08d-2d84af10edc4\" height=\"200\" width=\"100%\" title=\"Most Creators Get Taste Wrong—Here&apos;s Why\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Carlos Velasco, Associate Creative Director at TBWA, breaks down what it really takes to make work that moves through culture — not just through a deck. From “famous ideas” to taste, trend‑jacking, and why ugly ideas often win, Carlos shares the creative instincts that separate safe work from unforgettable work. A masterclass in social‑first creativity, cultural intuition, and trusting your gut"}