{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fgetting-granular.simplecast.com%2Fepisodes%2Fppc-origins-ian-segovia-0GAnEWhE","width":444,"version":"1.0","type":"rich","title":"PPC Origins: Ian Segovia","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/9800f774-b7a8-453e-b15d-913aa944e8cc/5b5b6572-d943-42cc-ad3a-1dd5d9f76846/untitled_design_2.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/57989fbc-23bb-4734-91bf-6f2d1d5edbba\" height=\"200\" width=\"100%\" title=\"PPC Origins: Ian Segovia\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Ian Segovia of Team Granular jumps into the recording booth to share his background in digital marketing and how that led him to specialize in paid search. Ian also dishes on his thoughts on the landscape of paid media and how it’s progressed over the years. We also chat about his particular areas of focus and how he landed at Granular."}