{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fgetting-granular.simplecast.com%2Fepisodes%2Fppc-origins-mike-schuerman-oeM3dYQr","width":444,"version":"1.0","type":"rich","title":"PPC Origins - Mike Schuerman","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/9800f774-b7a8-453e-b15d-913aa944e8cc/ca04612d-f0cf-42eb-bd24-750f387bd326/mike-schuerman-podcast-cover.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/d32cbacd-a4fa-4ad8-a515-b418b53aa892\" height=\"200\" width=\"100%\" title=\"PPC Origins - Mike Schuerman\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Is journalism really dead? We don’t think so, but for Mike Schuerman it is. In episode 33 of Getting Granular, we learn how one of our Sr. Paid Media Managers took David Bowie's “Changes” to heart by dashing his own dreams of working as a music journalist to become a richer, different, paid media man. "}