{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fglam-grow-d1fda468.simplecast.com%2Fepisodes%2Firis-and-romeo-_V_TQGjW","width":444,"version":"1.0","type":"rich","title":"Iris&Romeo: Unlocking Your Best Skin Days with Founder Michele Gough Baril","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/4436e770-7f86-4e97-a63d-4f617217e93c/e73f36be-211b-4051-95dd-4fccfe7be263/wavebr-podcast-cover-02-1.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/2fd2e20c-4698-4966-b57e-5b879908c7d4\" height=\"200\" width=\"100%\" title=\"Iris&amp;Romeo: Unlocking Your Best Skin Days with Founder Michele Gough Baril\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Michele Gough-Baril founded Iris&Romeo after two decades in the beauty industry, climbing her way to the top. Burned out by the persistent excess and hustle culture, she stepped away to the healing rhythms of Northern California and gave herself permission to live fully, deeply, and with purpose. With the help of a retired racehorse named Romeo, also burned out from his career on the track, she simplified her life, reconnected with her truest self, and realized that instead of  walking away, she could do it on her terms. It was time for Iris&Romeo, a smarter kind of beauty, one that’s more efficient, more effective, less wasteful, and wears like a dewy second skin. Spending less time on skincare and makeup means more time for the things that really matter… starting with you.\n\nIn this episode, Michelle also discusses:\n\nPioneering the digital experience from the beginning of social \nBuilding a brand centered around core values that align with herself\nHow Romeo was the catalyst for her major life change\nThe process of perfecting Skin Days\nThe importance of being accessible, inclusive and relatable \n\nWe hope you enjoy this episode and gain valuable insights into Michele’s journey and the growth of Iris & Romeo. Don't forget to subscribe to the Glam & Grow podcast for more in depth conversations with the most incredible brands, founders, and more.\nBe sure to check out Iris & Romeo at www.irisandromeo.com and on Instagram at @irisandromeo \n"}