{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fglam-grow-d1fda468.simplecast.com%2Fepisodes%2Fnuface-iOIskQk0","width":444,"version":"1.0","type":"rich","title":"NuFACE: The #1 At-Home Skincare Device With CEO and Co-Founder Tera Peterson","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/4436e770-7f86-4e97-a63d-4f617217e93c/e73f36be-211b-4051-95dd-4fccfe7be263/wavebr-podcast-cover-02-1.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"","height":200,"description":"NuFACE, led by CEO and Co-Founder Tera Peterson, stands at the forefront of skincare innovation with its pioneering microcurrent technology. As the #1 at-home skincare device in the US, NuFACE has made significant strides in the beauty industry. It is renowned for being the first handheld microcurrent device cleared by the FDA, setting a new standard. This breakthrough has not only revolutionized the category but also solidified NuFACE's position as a leader in at-home skincare solutions. Key innovations include NuBODY, the first at-home microcurrent device for the body, and new smart devices with app-enabled 3-Depth Technology. Tera has also spearheaded NuFACE's global expansion, securing placement in top-tier retailers like Nordstrom, Ulta, Sephora, and QVC, and entering international markets in Asia and the UK.\nIn this episode, Tera also discusses:\nPivoting from corporate life to the world of beauty\nNuFACE’s organic growth from professional microcurrent to at home hand-held devices\nThe power of microcurrent as fitness for your face, stimulating the muscles passively\nThe benefits of prevention and achieving that “snached” look\nWhy dupes not only are not as effective, they can be dangerous\nThe expansion into NuBODY\n\nWe hope you enjoy this episode and gain valuable insights into Tera’s journey and the growth of NuFACE. Don't forget to subscribe to the Glam & Grow podcast for more in depth conversations with the most incredible brands, founders, and more.\nBe sure to check out NuFACE at www.mynuface.com and on Instagram at @mynuface \n"}