{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fglam-grow-d1fda468.simplecast.com%2Fepisodes%2Fstratia-2ffJpjiT","width":444,"version":"1.0","type":"rich","title":"Science-Backed Skincare: Inside the Mission of Stratia with Founder Alli Reed","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/4436e770-7f86-4e97-a63d-4f617217e93c/e73f36be-211b-4051-95dd-4fccfe7be263/wavebr-podcast-cover-02-1.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"","height":200,"description":"Driven by boundless scientific curiosity to figure out how skin works and what skincare products actually do, Alli Reed decided to take matters into her own hands and create a line of skincare products that prioritized effective, science-backed ingredients and gentle formulations that wouldnt irritate or damage the skin. Ultimately, Liquid Gold was born in her kitchen. Alli's passion for skincare and dedication to providing high-quality products has led to the success and recognition of the brand. Stratia has gained a loyal cult following of skincare enthusiasts who appreciate the brand's transparency and commitment to ingredient education and transparency. Alli's mission is to help people feel confident in their skin by providing effective and simple skincare products at an accessible price point that work for all skin types.\n\nAlli also shares:\n\nLeveraging her expertise as a chemical engineer\nBuilding a brand on Reddit\nThe truth about “clean” beauty: \nExpansion plans and why finding the right partner is key\nYou'll also hear Alli’s biggest insights and what's next for Stratia.\nWe hope you enjoy this episode and gain valuable insights into Allison's journey and the growth of her brand. Don't forget to like and subscribe to the Glam & Grow podcast for more exciting perspectives.\n\nBe sure to check out Stratia at www.stratiaskin.com and on Instagram @stratiaskin\n"}