{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fgo-fungal.simplecast.com%2Fepisodes%2Fs1ep7-5Aphfrc5","width":444,"version":"1.0","type":"rich","title":"Why Mission Driven Companies Need a Marketing Roadmap","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/deb908f5-7056-408f-9844-292d37415e9f/550bbe26-6831-48ea-9541-bb3172653b1f/gofungal-sqat2x.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/64766d49-d90e-45e6-9726-add5d2603572\" height=\"200\" width=\"100%\" title=\"Why Mission Driven Companies Need a Marketing Roadmap\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Funders, donors, program participants, the board, volunteers and limited resources....mission driven companies and non-profits often have more complex marketing challenges than for-profit companies. Jen Depakakibo and Lis Martin are all about helping \"do gooders\" do more good...and they might've unlocked the secret through their latest marketing program. "}