{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fgo-fungal.simplecast.com%2Fepisodes%2Fwhen-to-reposition-your-brand-eUj8tauj","width":444,"version":"1.0","type":"rich","title":"When to Reposition Your Brand","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/deb908f5-7056-408f-9844-292d37415e9f/550bbe26-6831-48ea-9541-bb3172653b1f/gofungal-sqat2x.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/12c4dc19-4b28-41b1-a487-201098027bba\" height=\"200\" width=\"100%\" title=\"When to Reposition Your Brand\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"What happens when your company grows up and evolves what they do? How do you tell your customers and prospects in a way that doesn't confuse them? We talked to the Director of Marketing at TXI, Esther Galantowicz who recently helped lead her organization through a brand repositioning of epic proportions. And as it turns out, it's hard to do right...like really hard."}