{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fgrype.simplecast.com%2Fepisodes%2Fhow-to-create-a-roadmap-for-your-website-1XJ5dXai","width":444,"version":"1.0","type":"rich","title":"How to create a roadmap for your website - with Osamu Wakabayashi from Zenideas","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/5a8610a0-7a06-4b08-a350-e9533d41992a/7bcacbc0-ad64-49fb-8514-167ca543c90d/Grype_podcast_Episode_2_Osamu_and_Farhad.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"","height":200,"description":"Discover what role your website plays in your organization’s marketing strategy and how to create a roadmap to achieve them with Osamu Wakabayashi and host Farhad Khan\n\nIn this episode, Osamu Wakabayashi and Farhad Khan have an in-depth discussion about creating a roadmap for your website. The episode is packed with good information, so make sure you take notes as you listen. They talk about the ten steps of a successful website project, strategies for gripping design, tips for client engagement, characteristics of quality goals and milestones for reaching them, pointers on content marketing, and a healthy sprinkling of wisdom scattered throughout.\n\nWebsites are more than pretty pictures and clever gimmicks. It is your own way of telling who you are to a world in a mad rush to get on to the next thing. Take the time to think through what you have to say in a conversation with two people who have done it a hundred times before and know what can go wrong and how to make sure it goes right.\n\nYou can reach Osamu at osamu@zenideas .ca and learn more at zenideas.ca."}