{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fhealthcare-marketing-underground-12935a46.simplecast.com%2Fepisodes%2Fd142d884-NNmognUP","width":444,"version":"1.0","type":"rich","title":"#265 \"Rivalry Week\"","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/b70f04/b70f043e-9740-4ef0-804b-60ea6f02bc9b/63a9f035-a248-48de-bbfe-191ab877832e/1438626766-artwork.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/63a9f035-a248-48de-bbfe-191ab877832e\" height=\"200\" width=\"100%\" title=\"#265 &quot;Rivalry Week&quot;\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"This week Chris Bevolo and Chris Boyer are joined by Bethany Doty, Senior Account Executive at ReviveHealth and a long-awaited appearance on the Podcast. Bethany has been a working in the Minnesota office for a few months and has been an active listener. The crew starts the show discussing college and pro rivalries but then launch into a deeper conversations on the recent Payor mergers of Aetna, Cigna and the impact this might have on hospital systems. Based on a series of three blog posts featured on the ReviveHealth blog http://blog.thinkrevivehealth.com/newsroom the team discusses important takeaways healthcare marketers can take in managed care negotiations. Then they talk through another article on the alarming trend of out-of-network costs for Urgent care visits and price transparency laws throughout the US aimed to help consumers have a better understand of their healthcare bill."}