{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fhopedose.simplecast.com%2Fepisodes%2Fnorma-monica-larrazabal-zxCM8r2l","width":444,"version":"1.0","type":"rich","title":"Norma: Monica Larrazabal","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/223a3e6c-50fc-4374-815a-724604482616/ee476b99-09eb-4d86-84de-35c3cdabd9ae/normameme.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/775ced09-8209-49e0-b107-c4c14b561111\" height=\"200\" width=\"100%\" title=\"Norma: Monica Larrazabal\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Fellow Hope Dealers, welcome to another episode of Hope Dose.\n\nIn this episode, we head to Paris to grab a drink with Mónica Larrazábal, Co-Founder and CEO of Norma.\n\nMónica walks us through Norma’s radically different approach to carbon capture — one that treats direct air capture not as an energy-consuming process, but an energy-storing one. We get into supercapacitors, sandwich-stacked cells, the “winter” in climate funding, and why she believes today is the best moment to invest in carbon removal. Plus: how to carry a baguette like a true Parisian."}