{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fidea-to-startup.simplecast.com%2Fepisodes%2Fhow-to-create-a-strategy-for-your-startup-yTC90fzL","width":444,"version":"1.0","type":"rich","title":"How to Create a Strategy For Your Startup","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/3b6a989b-4e5b-4b2a-9517-fadf66e63eba/a7faa563-ed45-47c0-a8b9-393486334ecd/podcast-promo.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/b5eb04be-35e0-4363-ae63-d01bcd33e23c\" height=\"200\" width=\"100%\" title=\"How to Create a Strategy For Your Startup\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Today, we'll talk about strategy - what good (and bad) strategy looks like for startups, and how most early-stage companies lack any strategy at all. Using a framework from Good Strategy/Bad Strategy, we'll explore the three core elements: diagnosis, guiding policy, and coherent action. We'll examine strategies from a stand-up comedian and GoPro as examples, before applying the framework to craft a strategy for launching a successful children's book.\n"}