{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fidea-to-startup.simplecast.com%2Fepisodes%2Fhow-to-evaluate-a-startup-idea-oGsaw14Y","width":444,"version":"1.0","type":"rich","title":"How to Evaluate a Startup Idea","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/3b6a989b-4e5b-4b2a-9517-fadf66e63eba/3a211fee-95b1-47fa-ad13-7b709f03f026/podcast-promo-3.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/5045de57-7137-40d5-ab03-23d902aea3aa\" height=\"200\" width=\"100%\" title=\"How to Evaluate a Startup Idea\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"What should it look like when you have a startup idea? What do you do first? How do you know if it's a good idea for you? We go through seven archetypes of innovation, then go through a framework to understand if you're uniquely positioned to pursue that idea. We then apply it all to a startup idea Brian has. This is the first of a few episodes testing out an idea Brian has in the food space."}