{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fidea-to-startup.simplecast.com%2Fepisodes%2Fstartup-practice-tEPtAMir","width":444,"version":"1.0","type":"rich","title":"Startup Practice","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/3b6a989b-4e5b-4b2a-9517-fadf66e63eba/a94e2561-c87b-4e0b-b62e-0c7b4decbb50/podcast-promo.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/03bb2544-6ba2-4e30-9278-4af39411f1f1\" height=\"200\" width=\"100%\" title=\"Startup Practice\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"People are too precious with ideas. The idea you've got is probably wrong, but the only way you'll get to the right one is working on the wrong one - not waiting for the right one to magically appear. But how do you do that? This episode is about startup practice - how to find and test ideas on the side that'll eventually lead to the one that'll hopefully change your life. "}