{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fin-the-sauce.simplecast.com%2Fepisodes%2F5f494b6b-5f494b6b","width":444,"version":"1.0","type":"rich","title":"Episode 38: Building a Wine, but Cooler","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/15fa34/15fa3402-7929-406c-abfd-0e1b584fa378/a3b3c187-a4a2-4c77-ae63-f1cd343c5411/1560198897artwork.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/a3b3c187-a4a2-4c77-ae63-f1cd343c5411\" height=\"200\" width=\"100%\" title=\"Episode 38: Building a Wine, but Cooler\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Jordan Salcito is the Founder and CEO of DRINK RAMONA, an organic canned wine spritz with a cult-like following. On this episode of In the Sauce, Jordan and Ali talk about recreating a category, making a product that is both quality and accessible and creating a brand that people love.\r\n\r\nIt's HRN's annual summer fund drive, this is when we turn to our listeners and ask that you make a donation to help ensure a bright future for food radio. Help us keep broadcasting the most thought provoking, entertaining, and educational conversations happening in the world of food and beverage. Become a member today! To celebrate our 10th anniversary, we have brand new member gifts available. So snag your favorite new pizza - themed tee shirt or enamel pin today and show the world how much you love HRN, just go to heritageradionetwork.org"}