{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fin-the-sauce.simplecast.com%2Fepisodes%2Fbuilding-like-its-super-mario-bros-tRaxLs34","width":444,"version":"1.0","type":"rich","title":"Building Like it's Super Mario Bros","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/b7145f8c-161e-4425-a032-e1d7ad264925/40770460-fe9a-4c1f-bdbf-de5d84091d43/adam-website-headshot-1-alison-cayne.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/27e9f365-ea91-4963-8940-d04616889d4c\" height=\"200\" width=\"100%\" title=\"Building Like it&apos;s Super Mario Bros\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Adam Brown is the Founder and CEO of Sircle Media, a Social Media Strategy Firm based in New York. On this episode of ITS, Adam and Ali cover everything Social: from channel strategy to what Adam refers to as a \"360 campaign.\" Social, according to Adam, is a paid game, so learn the rules, figure out where the secret mushrooms are, and play."}