{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fin-the-sauce.simplecast.com%2Fepisodes%2Fbuilding-with-ai-aAJOYVbl","width":444,"version":"1.0","type":"rich","title":"Building with AI","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/b7145f8c-161e-4425-a032-e1d7ad264925/1efc5c00-0239-41e8-831c-004673279f42/1566574553458-alison-cayne.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/b3292697-bd9f-47fd-a5a7-1a422eb4ad95\" height=\"200\" width=\"100%\" title=\"Building with AI\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Adam Epstein is VP of Growth at Perpetua, a software company that helps brands maximize their visability (and sales!) on Amazon, Instacart, and many other e-commerce channels. On this episode of ITS, Adam walks Ali through how Perpetua works, how investing in Instacart ads early can help a brand, how to maximize Amazon ads, and the massive opportunity we're all missing if we don't think of all of the ecomm channels as potential marketplaces."}