{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fjakedunlapshow.com%2Fepisodes%2Fthe-digital-brand-rockstart-steve-ohanians-yLErqRTv","width":444,"version":"1.0","type":"rich","title":"The Digital Brand Rockstar - Breaking Down B2B Digital Trends with WebEnertia CEO, Steve Ohanians","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/b2943cf2-f169-4ce0-92dd-1c1d2433c948/99d651e8-9534-4ff6-a56d-370881b27eaa/steve-ohanians.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/1a860ae9-7481-4c6c-ac84-9a6b57d078d7\" height=\"200\" width=\"100%\" title=\"The Digital Brand Rockstar - Breaking Down B2B Digital Trends with WebEnertia CEO, Steve Ohanians\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"From moving to the US at a very young age, to dropping out of college to start a rock band, this week’s guest has had quite the journey to being the expert digital transformation and website storyteller he is today. He has driven significant digital brand experience initiatives with companies such as Google, Cisco, Intel, and Citrix just to name a few. Steve Ohanians is this week’s guest on “The Jake Dunlap Show.” \n\nWith just a few hundred bucks in his dad’s pockets, Steve and his family moved to the U.S from Iran in 1986. His father, who was Steve’s hero, was a SVP of an Oil Refinery plant, but studied to become a licensed plumber/contractor upon their arrival to the U.S. \n\nWhile in college, Steve initially decided on studying Aerospace Engineering, but dropped out to start an LA Rock Band called Substance. Over time, he started seeing how many creative opportunities there were on the internet, and slowly started moving into that space. \n\nFast forward, Steve Co-Founded WebEnertia, where it is their mission to Empower B2B Brands by creating impactful and data-driven digital brand and web experiences. Steve often talks about the importance of evaluating marketing technology investments to ensure they are delivering on their KPIs, and also stresses the importance of doubling down on your current clients, as they can provide a massive lifeline during market shifts.\n\nSteve drove significant initiatives with companies such as:\nCisco Systems\nElectronic Arts\nGoogle\nCitrix\nIntrel\nMcAfee \n\nSteve’s Blueprint For A Successful Campaign:\nAuthenticity\nClear Positioning\nArticulation of what you solve for your audience\nAdding depth to the experience to promote engagement\n\nRecognition:\nADDY Awards\nInteractive Media Awards for outstanding web design work\nForbes Agency Council \n\nPlease enjoy this week’s episode with Steve Ohanians. \n\nSteve’s Social Links: \nWebsite: https://www.webenertia.com/ \nInstagram: https://www.instagram.com/chalowalo/?hl=en \nTwitter: https://twitter.com/steveohanians \nLinkedIn: https://www.linkedin.com/in/steveohanians \n\nLearn more about Jake Dunlap and Skaled by visiting the links below:\nJake Dunlap:\nPersonal Site - http://jakedunlap.com/\nLinkedIn - https://www.linkedin.com/in/jakedunlap/\nTwitter - https://twitter.com/JakeTDunlap\nInstagram - http://instagram.com/jake\\_dunlap _\nFacebook - https://www.facebook.com/JakeTDunlap/\n \nSkaled:\nWebsite - https://skaled.com/\nLinkedIn - https://www.linkedin.com/company/skaled\nYouTube - https://www.youtube.com/channel/UCsw\\_03rSlbGQkeLGMGiDf4Q\n"}