{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fkite-consulting.simplecast.com%2Fepisodes%2Fep-22-FSuXxQPd","width":444,"version":"1.0","type":"rich","title":"Kite Consulting Milk Market Update & Buying Behaviour & Brands","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/d36d5388-805a-4405-8441-d48a9ae3d5e5/730bdcfc-ffe6-4e18-b8be-7fed6b796b6e/kite-podcast-no-year.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/a0340d57-04fa-46be-a2d9-5e01e1d3ec9c\" height=\"200\" width=\"100%\" title=\"Kite Consulting Milk Market Update &amp; Buying Behaviour &amp; Brands\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Hosts Ben Eagle & Will Evans are joined on this weeks podcast by marketeer & dairy farmer’s son; Harry Evans who, alongside Becki Leach, discusses human psychology, branding and buying behaviour & why marketing the health benefits of milk might not be the best way to increase the appreciation or consumption of dairy & milk! This week Chris Walkland not only gives us the usual milk market update but a suggestion for a podcast jingle too."}