{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Fkite-consulting.simplecast.com%2Fepisodes%2Fep-38-GXg7WrB0","width":444,"version":"1.0","type":"rich","title":"Kite Consulting Milk Market Update & AHDB Change Strategy","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/d36d5388-805a-4405-8441-d48a9ae3d5e5/730bdcfc-ffe6-4e18-b8be-7fed6b796b6e/kite-podcast-no-year.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/fec68619-d974-4f77-b600-55c82c420b07\" height=\"200\" width=\"100%\" title=\"Kite Consulting Milk Market Update &amp; AHDB Change Strategy\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Hosts Ben Eagle & Will Evans are joined this week by the Chair of AHDB; Nicholas Saphir and dairy farmer John Allwood. They discuss the key elements of AHDB’s new Change Programme & Strategy for the next 5 years (2021 – 2026) including the proposed focus on farm performance, evidence and marketing & exports."}