{"href":"https://api.simplecast.com/oembed?url=https%3A%2F%2Flets-go-michigan.simplecast.com%2Fepisodes%2Fu-of-ms-brand-appeal-is-undeniable-yRwaRWBB","width":444,"version":"1.0","type":"rich","title":"U of M's Brand Appeal is Undeniable","thumbnail_width":300,"thumbnail_url":"https://image.simplecastcdn.com/images/51e42878-f1e7-4a15-8016-b011524d9dac/3b085f49-2166-444e-b940-b912dde9f81c/lets-go-michigan-cover-200px.jpg","thumbnail_height":300,"provider_url":"https://simplecast.com","provider_name":"Simplecast","html":"<iframe src=\"https://player.simplecast.com/b85d39af-c131-4c8c-bd35-39ddc6870dfd\" height=\"200\" width=\"100%\" title=\"U of M&apos;s Brand Appeal is Undeniable\" frameborder=\"0\" scrolling=\"no\"></iframe>","height":200,"description":"Studies show that the biggest surge in fundraising and applications tend to come when football programs achieve sudden success.  U of M football is an economic juggernaut that runs on a $50 million budget!!! Paula Gardner, BridgeMI, breaks it down with Jeff and Kristin."}